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Capital City Roofing
Capital City Roofing crew on an Alpharetta install

Our story

Built by operators,
for operators.

We saw firsthand the flaws of the roofing franchise model. So we built the alternative, on the roofs of Atlanta, in the living rooms of homeowners, and in the back office where most operators get crushed.

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Philosophy

Excellence in roofing,
powered by innovation and integrity.

Capital City Roofing was not built in a corporate boardroom by private equity. It was forged on the roofs and in the living rooms of Atlanta homeowners. After years running a high-performing roofing operation that hit $10M+ in 18 months, we recognized that the hardest part of scaling is not selling, it is the back office.

We centralized production, estimating, and supplements. We white-labeled BuilderLync as Capital City Portal so operators have one workspace for CRM, jobs, estimating, automations, payments, and books. Active CCR licensees in Nashville, Charleston, and Greenville are now running the same playbook, and we are sharing this exact blueprint with qualified operators across the country.

01

Integrity

We do what we say we will do, every single time.

02

Excellence

Good is the enemy of great. We demand excellence.

03

Partnership

Your success is our success. Period.

04

Innovation

If there is a faster, smarter way to run a roofing company, we build it.

Leadership

Meet the founder.

Founder + operator

Brad Strawbridge

Founder & CEO, Capital City Roofing
Founder & CEO, CCR Licensing Platform
Co-Founder & CEO, BuilderLync

Forbes Business Council MemberRT3 Board of DirectorsNRAPP Board Member at LargeNRCA Residential Roofing CommitteeNRCA Workforce Development CommitteeGAF Master EliteCertainTeed PremierRoofing Alliance Guarantorbradstrawbridge.com ↗
"I watched talented salespeople try to start roofing companies and fail, not because they couldn't sell, but because the operations, supplements, and cash flow management crushed them. I built Capital City Roofing to solve the operations side, so operators can do what they do best: dominate their market."
  • Founder & CEO of Capital City Roofing, the operating company that runs the reference market.
  • Founder & CEO of the Capital City Roofing Licensing Platform, the operating-system product behind this site.
  • Co-Founder & CEO of BuilderLync, the roofing CRM and operations platform.
  • Creator of the "We Run the Company, You Sell the Roofs" model.
  • Member of the Forbes Business Council, the invitation-only community for proven business leaders.
  • Guarantor Member of the Roofing Alliance, the NRCA foundation for industry research and workforce development.
  • Member of the National Roofing Contractors Association (NRCA), serving on the Residential Roofing Committee and the Workforce Development Committee.
  • Board of Directors, Roofing Technology Think Tank (RT3), advancing technology adoption across the roofing industry.
  • Board Member at Large, National Roofing Apprenticeship Program (NRAPP), building the certified apprenticeship pathway that develops the next generation of roofing professionals.

Featured Recognition

Forbes Business Council, 2026 Official Member

Brad Strawbridge, Class of 2026. The Forbes Business Council is an invitation-only community for proven business leaders.

Milestones

Four years from
home market to platform.

  1. 2024

    Step 01

    Capital City Roofing founded

    CCR launches in Alpharetta, GA. The home market hits $10M+ in 18 months by combining operational discipline, AI-driven inbound, BuilderLync, and the standards that would later become the CCR Production Standard.

  2. 2025

    Step 02

    First CCR licensee, Nashville

    CCR Nashville onboards as the first independent CCR licensee. The same playbook the home market built deploys in a different state with different storm dynamics, validating that the model travels.

  3. 2026

    Step 03

    Second and third licensees + Southeast expansion

    CCR Charleston and CCR Greenville onboard as active licensees in South Carolina. CCR opens applications to qualified operators across six Southeast states (GA, FL, TX, NC, TN, SC). Three licensees in two states proves the operating system holds up outside the home market.

  4. 2027

    Step 04

    Nationwide expansion (planned)

    CCR is positioned for disciplined nationwide expansion of the licensing platform. Pace is set by operator quality, manufacturer pathway availability, and CCR ops bandwidth so unit economics stay strong for every operator in the network.

Right fit?

Ready to see whether
this is the right fit?

Review the model or start your application. Every public page is designed to lead qualified operators toward the next clear step.

Start the Operator AuditSee the Model