We Built Giving Into the Company
Capital City Roofing has made a formal commitment to donate at least 1% of annual net profit to charitable giving every year. Not a customer fee. Not a marketing campaign. A structural pledge.
1% of Annual Net Profit, For the Community
Capital City Roofing commits to donating at least one percent of annual net profit each year to charitable organizations focused on food security, youth development, and community resilience. The Feeding the Future Project is our principal recipient.
Funded by CCR
The pledge comes from annual net profit, not from customer invoices, fees, or markups. Our customers never pay a charity line item.
Directed to Feeding the Future
The Feeding the Future Project is the principal recipient of the pledge, with additional local partners added as the program matures.
Visit Feeding the FutureReported Annually
Each year we publish a short impact summary: the dollars donated, the recipients, and what the funds supported. Accountability, not marketing.
Why We Built It This Way
Brad Strawbridge
Founder & CEO, Capital City Roofing
Founder & CEO, CCR Licensing Platform
Co-Founder & CEO, BuilderLync
Most companies that do community giving treat it like a marketing tactic. They wait until the end of the year, look at what's left over, and write a check if it feels right.
We wanted something with more spine than that. So we built the commitment into how the company operates. One percent of annual net profit goes to charitable giving every year, anchored by the Feeding the Future Project. It comes out of our margin, not the customer's wallet.
This is a commitment to the community, funded by the company. That's the whole idea.
Where the Money Goes
The Feeding the Future Project directs pledge funds into three focus areas. Each annual impact summary will report on dollars allocated by category and by recipient.
Food Security
Partnering with local food banks, community pantries, and school meal programs to reduce food insecurity in the markets where CCR operates.
Youth Development
Supporting trade education, mentorship, and youth enrichment programs that give the next generation a path forward.
Community Resilience
Disaster relief and community recovery support, particularly in storm-impacted regions where roofing expertise and funded aid can work together.
Feeding the Future Project
The community-focused organization anchoring our pledge. Funds donated by Capital City Roofing support the programs they direct on the ground.
Visit feedingthefutureproject.orgWhat This Pledge Is Not
We want to be clear about what this commitment does and does not do, because the difference matters.
Not a customer fee
This isn't a surcharge, a markup, or a line item on any invoice. Customers pay for roofing work. CCR funds the pledge from its own profit.
Not a tax deduction for customers
Customers are not making a charitable donation when they hire us. CCR is the donor, not the customer.
Not a fundraising campaign
We're not soliciting donations from the public on behalf of any charity. This is a company commitment, not a pass-through collection.
Not a marketing arrangement
The Feeding the Future Project does not endorse, recommend, or promote Capital City Roofing. The relationship is that we donate to them.
The Real Measure of a Roofing Company
A good roof protects a family. A good company protects its community. We built Capital City Roofing to do both, and we built the pledge into the company so it stays that way.