Question 1

Is the CCR licensing model a franchise?

Accepted Answer

No. The CCR model is a licensing arrangement, not a franchise. This means fewer legal restrictions, lower capital requirements, faster launch timelines, and more operational flexibility. You license the brand, systems, and support infrastructure without the franchise agreement framework.

Question 2

Why not just start a roofing company from scratch?

Accepted Answer

You can, but you'd spend 3 to 5 years building brand credibility, earning certifications, hiring and training, and making expensive mistakes. The licensing model lets you skip that entire phase and operate with a brand that already wins in the field.

Question 3

What do the royalties look like compared to a franchise?

Accepted Answer

Traditional roofing franchises charge 8 to 10 percent of gross revenue, uncapped, often with bracket escalators as you scale. CCR is 5 percent of collected revenue with a defined cap discussed during Discovery. Operators who scale past $5M are exactly who the cap is built to reward. Royalty is reported and remitted monthly through BuilderLync.

Question 4

Am I building equity, or just renting the brand?

Accepted Answer

The CCR license grants you the right to use the brand, systems, and operating platform in your market, it does not transfer ownership of the CCR brand itself. The real equity you build is in your operating entity, sales organization, crews, and customer base, assets you own outright. When you grow your market, that value accrues to you.

Question 5

What states are available?

Accepted Answer

CCR licenses across Georgia (HQ in Atlanta, limited new operator capacity), Florida, Texas, North Carolina, Tennessee (active CCR licensee in Nashville), and South Carolina (active CCR licensees in Charleston and Greenville). Markets outside this list are reviewed case-by-case if operator fit is strong. See the Markets page for the full breakdown.

Factor	Typical roofing franchise	CCR licensing model
One-time buy-in	$50,000 to $150,000+	$15,000
Ongoing royalty	8 to 10% uncapped	5% capped
Contract length	5 to 10 year lock-in	1-year auto-renewing
Marketing fund	2 to 3% additional	None
Tech surcharge	$200 to $500 / month	None (BuilderLync + Sierra AI included)
Back-office support	Limited	Front + back office at Partnership tier
Brand credibility	Yes (if established)	GAF Master Elite + CertainTeed Shingle Master Premier pathways
Time to launch	60 to 90 days	14 to 21 days
Market designation	Defined in FDD	Preferred market, no boundary limits
Exit terms	Buyout + transfer fees + non-competes	30 days notice after year one, no exit fee

The roofing franchise
alternative that actually works.

Franchise vs.
CCR licensing.

Six reasons to license,
not franchise.

Dramatically lower capital requirement

Launch in 14 to 21 days, not 60 to 90.

BuilderLync + Sierra AI ship day one.

A proven brand with real credentials.

Revenue from your first job.

A partner who runs with you.

Your questions,
answered.

The math on licensing
works.

The roofing franchisealternative that actually works.